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SEO Guides 2018: How To Make Your Blog Post SEO-friendly



What every blogger or internet owners long for is to make sure their blogs or websites are found on Google search engine on the first page. This seo guides will take you through on how to make your blog post or pages seo-friendly.

When I was starting out, I had no idea of what SEO is all about. But, as time goes on and as I move deeper into blogging, I get to know more. If you are thinking of starting your own blog soon, you will find this SEO guides indispensable. In this short guide;

¶ We will look at what SEO is
¶ Plugins to use (as a wordpress user)
¶ How to make your post seo-friendly

What Is SEO?

SEO is the abbreviation for Search Engine Optimization. According to yoast, Search Engine Optimization (SEO) is the profession that attempts to optimize sites to make them appear in a high position in the organic search results. According to Moz, Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

“As much as you invest on your writing skill, do so or more on your SEO skills. It is calamitous to have good contents without a trace of SEO guidelines. “

Plugins To Use For SEO

If you are new to WordPress, you may not know that there are some SEO plugins you can install. Two of the popular SEO plugins are Yoast SEO plugin and All-In-One SEO. Yoast SEO to me is more helpful as it alerts you where to make corrections to your post and even rate your work. When installed, you will be able to connect it with your google search console.

If you are not on WordPress, probably Blogger user, there are still some widget codes you can add to your blog template coupled with the SEO guides below.

Some of the factors that also rank you well on Google search engine are; Your domain authority (how old your domain is), Backlinks to your blog( how often people link back to your post), Quality contents(google knows duplicated contents) and how people interact with your blog on Google search engine(if people go back to google search result page immediately they click on your blog, what it means to google is that your content is not good enough).

SEO guides 2018

How To Make Your Post SEO-friendly

To make your posts rank well on Google search engine, there are some guidelines you should follow for as long as you write new blog post. The SEO guides are as follows;

1). Create Mobile-Friendly Blog

If your blog is not mobile friendly, mobile users won’t be happy to check back on it. Make use of responsive designs, theme or template or AMP. Also, after creating a mobile-friendly blog, check how your blog looks on browsers such as Chrome, UC Web, Opera and Mozilla Firefox with your mobile phone.

2). SEO-friendly URL

According to google, the first 3-5 worlds in url are given more weight. It is wise to make your post url as short as possible. While doing that, make sure your keyword appears in your url. For example,

3). Make Your Focus Keyword Appear In First Paragraph

Don’t use your keyword only in the middle of the post, drop it in the first 100-150 words. This helps google understand what your page is about. If you are using Yoast SEO plugin, it will let you know when the focus keyword is missing from your first paragraph and even from your search description.

4). Start Post Title With Keyword

When writing your post, start your post title with the keyword you want to be ranked high by. Example,

5). Add Modifiers To Your Title

Modifiers are review, 2018, list, the best, and they can help rank high for long tail keywords. People are likely to click on “How to start a blog in 2018” compare to “How to start a blog.”

6). Include Multimedia In Your Post

Having multimedia in your blog post such as images, video, GIF will reduce bounce rate and increase the time visitors spend on your blog.

7). Make Your Subheadings In H2 Tag

If you are familiar with Yoast SEO plugin, you would have seen that the plugin encourages using your keyword in at least one of the subheadings in h2 tag.

8). Link To External Sites

Some people referred to this outbound linking. In your post, try as much as possible to link to related posts on the web. While researching your topic, you must have seen them. Brian Dean said, “Not linking out might be the number one on-page-seo mistake most people make. Try to use 2-4x outbound links peer 1000 words. He called it a good rule of thumb.”

9). Inbound Linking

You will RARELY have a word in a post you have not written something about. Another rule of thumb is to link internally to posts that are related. Apart from the fact that google loves it, it has the ability to retain your readers.

10). Take Care Of Your Site Speed

Loading speed is a seo ranking signal. If you are on wordpress, there are some cache plugins you can use. Also you can use CDN and also image compressors like smush it. Apart from using plugins, get rid of widgets that useless on your sidebars or footer bars. Also, try to use YouTube videos instead of directly uploading the video on your blog.

11). Use Your Keyword As Alt Text In Your Inline Images

Whenever you use an image inside your post, at least one of the images you use must have your keyword as the alt text. Alt(alternative text or attribute) is used in case the image does not load in browser. It also helps google in ranking you for that particular blog post.

12). Write Long Content

Longer content tend to rank higher in google first page. There are some confusions to this. Some SEO experts said you should have about 1800 words, some higher, some less. Aim for at least 500+ words for every piece of article you write. This will boost dwell time as it increases visitors time on your blog. Also, if your visitors are accustomed to 350+ words, go ahead because longer post contents may scare them off.

13). Put Your Audience In Mind

While creating your content, put yourself in the shoes of your readers or anyone google searching for the topic. What do you want the post to solve for them? How will you feel after reading it if you were the one searching? In doing this, think through the topic, the title and the contents before dishing it out.

Conclusion, SEO is not a one time thing. It is something you will continually do as long as you are into blogging. It is the surest way of getting organic traffic and by far better than PPC(Pay Per Click) adverts. No one is an island of knowledge, attend seminars, online course/tutorial, mingle with experts and make sure you learn from them.

Which of these guidelines have you been following? Feel free to share with me and let your friend know about it. #Winks!

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Hi, I am Obembe, Sunday Dapo (SirPhren). I am the founder of this EMPIRE. I am a Registered Nurse, a Blogger and a Motivational Writer. I love sharing my knowledge with others. Am also an author on General Health Info and Health Info Corner. "Look within, the secret is inside you." To get through to me or HIRE me, am an email/ WhatsApp away. Am happy to have you around! Let's rock it together!



  1. Oluwadamilare Akingbade

    May 8, 2018 at 5:51 pm

    Quite helpful. Keep the good work on!

    • SirPhren

      May 11, 2018 at 9:06 am

      Am glad you found it helpful. Thanks for stopping by.

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Nigeria Native Ads: How To Apply And Earn With NG Adverts



NG Adverts

Have you heard, “banner ad is dying?” Well, somehow, it is true. Because when your visitors activate adblock on their browsers, it is. Have you been thinking of a way to monetize your blog as a Nigerian blogger? Think no further. Am going to tell you about Nigeria native ads by Nigerians. In this article, I will share with you what native ads are, the Nigeria ad network running it and how to sign up and start earning right away.

I heard it is suicidal to have only a source of income as human. Well, it is also catastrophic to have only a source of revenue as a blogger.

The Nigeria native ads am talking about is a native advertisements that NG adverts just include as part of a way publishers can make money and how advertisers can give more publicity to their contents/products.

What Is Native Ads?

Native advertising is the use of paid ads that match the look and feel of the web page in which it is embedded. They behave consistently with user experience and function just like natural contents on your blog. It is usually below your blog post or in between.

They are usually labeled as, “You May Also Like”, “Recommended For You”, “From The Web” etc. The largest social media platforms, Facebook, Twitter, Instagram etc uses native ads to serve their users.

Types Of Native Ads

¶ In-feed

¶ Search and promoted contents

¶ Custom contents

¶ Matched contents (AdSense)

¶ Contents Recommendation Widget (Which is what NG adverts provides).

According to a study by Sharethrough, people see native ads 25% more than banner ads. And that 97% of mobile media buyers report that native ads were very or somewhat effective. Since it is seen more, you get to earn more as a publisher and get more clients as an advertiser.

See example below;

nigeria native ads

What Is NG Adverts?

NG Adverts is a robust Nigerian Online Advertising platform that allows you easily display your adverts on thousands of high traffic websites. Whether you want to reach new clients, promote your product/service OR you want network money from your website or app, NG Adverts(the Top Nigerian Ads Network) has got you covered. Click here to learn more of their services.

They recently included native ads in their program and it’s cool. Because it is a way to get your visitors more engaged. Read what they said below;

In our quest to stay true to our goals, we have added Native Ads to our array of advertising options which is known to have higher earning potential and CTR compared to display banner ads

How To Sign Up And Start Earning With Nigeria Native Ads

Unlike some other ad networks where you must have tons of traffic before you can be approved, it is not so on NG adverts. Just make sure you have enough traffic, apply and within 24 hours, you will be notified.

Either you want to advertise your services or make money from your blog, you can sign up here. It is 100% compatible with Google AdSense.

If you have already gotten your blog approved on NG adverts, to activate the native ads on your blog, follow the steps below;

Step One: Login to your account dashboard, go to publisher area and click on AD CODES

nigeria native ads

Step Two: Click on Create New Ad codes

Step Three: In the area that says, Ad Display, choose native

nigeria native ads

Step Four: Set up the Header text you want to show on top, e.g, From The Web, choose the website you want to place, choose the dimensions e.g 2*2, 3*3, 6*1 etc and click on create ad code.

nigeria native ads

Click on make Ad Responsive to make it compatible with all screens, be it desktop or mobile devices.

After these steps, you will see the preview of your code. Copy the ad code and place in a widget where you want it displayed on your blog. Boom! You are done.

In conclusion, because native ads look more like your blog contents, your probability of getting more click is high which increases your revenue. Are you new to blogging and frustrated by AdSense, sign up now. You don’t need verification code to cash out your earnings. Thinking of starting a blog soon? Read how here.

Have you used NG adverts before? Share your experience and endeavor to share with others.

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